Coach Lee, founder of Legal.Lee, LLC, empowers corporate and professional women to reclaim their time and live with intention. Through personalized coaching, she helps women uncover the hidden time in their day, remove barriers to productivity, and build systems that support both their work and personal lives. Her mission is simple: change the game of productivity, one woman at a time.

Founded by Alecia Steed in Omaha, Busy Vegan is redefining fast food by making healthy, plant-based meals accessible and delicious for families on the go. Beyond the kitchen, Busy Vegan educates the community through workshops, youth programs, and faith-based outreach—empowering people to connect diet with wellness. Recently named a 2025 Omaha World-Herald Choice Award winner for Healthy Menu – Food & Dining, Busy Vegan continues to prove that nutritious eating can be simple

At Smack Fitness, the focus goes beyond the physical. Founder Simone Mack-Orr believes true transformation starts within—combining movement, mindset, and motivation to help clients feel strong, confident, and supported. Learn more about her story!

In this Rooted in Her spotlight, we meet joni — the founder of baldflower apothecary, a healing space grounded in intention and natural remedies. From her first herbal blends in 2019 to becoming a trusted source in her community, Joni shares how her journey into herbalism became a mission to help others feel better, breathe deeper, and reconnect with themselves.